E-commerce Manager Switzerland

Job description

Breitling stands apart with its watches unapologetically dedicated to authentic adventures, in the air, at sea or on land. We are currently looking for an E-Commerce Manager to join a dedicated E-Commerce team to contribute actively to our legendary future.

As E-Commerce manager for Switzerland, you will report to the country Managing Director and the HQ E-Commerce team. We are looking for candidates with experience in E-Commerce and digital marketing who can demonstrate an entrepreneurial and strategic mindset to grow Breitling E-Commerce in Switzerland

Job requirements

Main responsibilities:

The E-commerce manager is driving the local Swiss E-commerce activity, in collaboration with Breitling HQ E-commerce team, sets up omni-channel activities and achieve seamless client service in the digital network in close coordination with local Swiss retail and marketing teams.

Ensure E-commerce operation and website management:

  • Ensure smooth daily E-commerce activities from order placement to shipment
  • Ensure optimal stock assortment and depth, leading the go-to-market for novelties and limited editions
  • Collaborate with HQ E-commerce team as well as local retail and sales managers to manage the most relevant selection of watches
  • Handle seamless logistics and manage fraud risk
  • Analyze and propose new actions for developing sales and acquiring new clients
  • Report on monthly sales performance, web analytics and share result internally with other departments involved in E-commerce
  • Support the HQ team for projects where Switzerland would act as pilot market
  • Propose web content and improved UX to achieve higher conversion rate

Client Relations Center (CRC) management:

  • Achieve smooth daily operation, excellent client service and sales input through CRC team
  • Achieve annual phone sales targets and higher conversion rate
  • Maximize the business opportunity at CRC and leverage incentive plan
  • Develop/review CRC procedures, guidelines and templates

Lead Omni Channel activity:

  • Contribute to the development of the omni-channel strategy and offer seamless client service in retail and digital network
  • Manage online boutique appointments (website, CRC, link to boutiques)
  • Plan and execute omni-channel projects in line with HQ E-commerce & Digital teams

Your profile:

  • Minimum 2 years’ experience in DTC E-commerce, digital marketing is a plus
  • Understanding of E-commerce/ Digital/ Performance Marketing/ Retail Sales / CRM
  • Business process understanding (customer information management, order processing, inventory management, product personalization, customer support, etc.)
  • Basics in strategic analysis and strategy development skills, including data-driven market, competitive and customer needs analysis
  • Proven experience in projects management
  • Fluency in English and French is a must, German is a great benefit
  • Experience of logistics and stock management is a plus
  • Salesforce Marketing Cloud & SAP is a plus


  • University degree / Business school

At Breitling, we are:

  • Guided by our entrepreneurial spirit
  • Doers and result-driven
  • Innovative thinkers
  • Explorers and like to experiment
  • Ethical and have an inclusive way of collaboration
  • Able to manage and prioritize multiple projects and tasks simultaneously
  • Understand aesthetics